It's so true: Packaging is the voice of your brand, the signature you leave everywhere and the tangible billboard that advertises your company and product over and over .
Especially during this global pandemic, US companies need to be flexible when it comes to sourcing their retail packaging. A year ago it was the tariffs and trade fighti.
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It's so true: Packaging is the voice of your brand, the signature you leave everywhere and the tangible billboard that advertises your company and product over and over .
Consumers want convenience in every facet of their lives, and product packaging is no different. Consumers want pour spouts, Velcro zip locks, easy-open tear notches and .
Historically, for every Method Soap or Seventh Generation, there are 50 other brands on retail store shelves that are just like the majority. Rigid bottles, boxes with in.
A reported 95 percent of North American companies think of their packaging at the last minute. They have a general assumption that the price difference between how their .
Using an agent or doing it yourself can both work effectively. However, doing it yourself is much riskier, unless you have an experienced person in whichever overseas co.
The key difference between the "big boys" in any industry, and those who are always one step behind when dealing with offshore suppliers, is the fact that the latter does.
There will always be companies that feel squeezing every penny from every part of an order is the best way to run a business. Unfortunately, these companies also think th.
One of the key areas...if not THE key area that companies neglect to understand is the need for a US Supply Chain partner. However, even before this comes up, many compa.
This isn't rocket science, but we have perfected this process over the years. We copied exactly what the major retailers do (our COO is former Kmart exec). Some things .
