Stand Up Pouches - Product Packaging Done Right

The Health of Your Health Food Packaging—A Review

Posted by David Marinac

Health food and supplements are huge industries these days. Every time you turn around, there’s a new vitamin, powder, or health supplement on the market. The consumer selection for these products might be far and wide, but there’s one key takeaway to the supplement boom: there’s a big market for your health food.

And with big demand comes big competition. Your health food packaging needs to be more compelling, more convenient, and more customer-focused than ever before. In this billion-dollar industry, your brand and product presentation needs to be top-of-the-line to cut through the noise. If it’s been awhile since you evaluated the presentation and function of your packaging, it’s time for a checkup.

Here’s how to evaluate the health of your protective packaging.

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Topics: Health Food Packaging

Earth Day – Environmentally Friendly Packaging & 5 Rs

Posted by David Marinac

We are often asked: Is flexible retail packaging environmentally friendly? We can emphatically say... YES (and we’ll explain in further detail later).  Today we will enjoy another Earth Day and will inevitably be reminded of things we could and should be doing to “go green” and “be green." We are proud that flexible retail packaging is doing its part and continues to have such a profound effect on our world.  Individually and as groups of people we can and should be doing things proactively to help our environment. 

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Premium Grocers: Forecasting the Future of Food Marketing

Posted by David Marinac

There’s a niche in the food marketing industry that has been gaining steady ground over the last several years. While many food companies strive to line the shelves of as many stores as possible, there is another level of retailer to get your products to steal the shelf spotlight: premium grocers.

Premium grocers such as Whole Foods, Trader Joe’s, The Fresh Market and Sprouts are thriving in an otherwise flat grocer market. According to Super Market News, premium grocers are growing at 15 percent per year. They’re gaining serious ground with consumers, and there’s a big reason why.

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Breaking Up With Glass: Why Baby Food Packaging Makes Sense

Posted by David Marinac

Have you ever been through a really bad breakup? From high school through adulthood, most of us have a horror story or two of an ugly breakup. Depending on what side of the breakup you were on, you still might find yourself saying good riddance.

So, to our wonderful baby food packaging blog readers, I’m here to tell you that you’ve reached another breakup point in your life—and I’m not talking about your relationship status. We’re not relationship counselors or matchmakers, but we do happen to be experts in the packaging field, and we’re here to give you some sound advice.

The glass has got to go.

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Keeping Customers Safe With FDA Approved Food Packaging

Posted by David Marinac

Listeria is the word that is making its rounds in the food marketing world over the last week or two. Within a very short time frame, 3 companies recalled their food products due to Listeria concerns. Those companies are as follows: 

Blue Bell

Blue Bell Creameries has certainly had its ups and downs over the last several weeks. Five people were reportedly hospitalized with Listeria, and unfortunately three people died after becoming infecting. Since the initial recall, Blue Bell has recalled even more ice cream after discovering more Listeria within its product lines. The latest recall includes banana pudding ice cream pints.

Sabra

Sabra’s hummus recall has been less serious (so far) than Blue Bell, but concerns of Listeria are still on consumers’ minds. Sabra has recalled 30,000 cases of its classic hummus so far. As of now, no reports of illness have surfaced.

Henry’s Farm

Henry’s Farm had a regional recall of its soybean sprouts from retailers in Virginia and Maryland. There was a concern over Listeria contamination, but no reports have illness have surfaced in this case, either.

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Selling To Walmart: Increase Margins With Flexible Packaging

Posted by David Marinac

We’ve had the good fortune of supplying many small companies with their flexible retail packaging that desperately want to sell to Walmart and larger firms that are already there and are adding part numbers, new flavors, and SKUs.  I know both will agree that dealing with Walmart is not for the faint of heart.  Don’t get me wrong, these companies aren’t complaining as the massive retailer is probably one of if not their biggest customer.  However, Walmart is notorious for squeezing their suppliers and minimizing their costs as much as possible…and just when you think you’ve hit that point of “we can’t go any lower”, they’ll push for more (and often get it). 

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Using Barrier Bags For Fruits And Vegetables—A Review  

Posted by David Marinac

There’s an art to properly packaging fruits and vegetables. They’re living organisms that need fresh air, and they surely won’t survive long while packaged inside boxes without oxygen or sunlight. Who enjoys opening fruits, nuts, and vegetable packaging only to find that their produce began decomposing right inside the bag?

Not only is there an art to using barrier produce bags, there’s also a science. Luckily, innovative technology has allowed us to develop top-notch barrier film for fruits and vegetables. By combining the science of keeping product fresh with smart technology, barrier bags for fruits and vegetables are the ultimate solution for maintaining quality freshness and increasing shelf life.

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6 Excuses for Not Having Supply Chain Solutions

Posted by David Marinac

Flexible retail packaging such as Mylar bags and custom stand up bags is usually the last thing companies think about when dealing with major retailers.  Sure, it crosses their minds but certainly after they obsess about having ingredients and raw materials to make whatever they specialize in, whether it is a food product, a pet treat or non-food item.  These companies will spend tons of time and money going to trade shows, passing out samples of their products, sending their sales people around the globe to close deals with retailers that can make or break their company and yet they’ll ignore supply chain solutions for their flexible packaging.  Do you know the #1 reason companies fail with major retailers is they aren’t able to ship on time and often this is because they don’t have the stand up bags or Mylar bags packaging they need when they need it?  Sure they’ll blame the retailer for last minute orders or unrealistic lead times but they knew this going into the retail arena in the first place, right?  Why wouldn’t they even consider having a discussion about supply chain? 

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Influencing Consumer Behavior With Retail Packaging—A Review

Posted by David Marinac

Protective packaging serves several purposes. First, it’s a functional product that protects a variety of tangible goods. These goods can be anything from dog food to plant food and anything in between. Pet packaging protects your pet’s food and maintains freshness, and lawn and garden packaging protects plant seeds until customers can get them into the ground.

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Sabra Hummus Recall—Reminder To Use FDA Approved Packaging

Posted by David Marinac

Say what you will about our US government and its incompetence at times, I for one will go on record as applauding one agency in particular and that is the FDA, the Food and Drug Administration.  Just this week alone we saw recalls (voluntary or enforced) for reports and confirmation of listeria and salmonella from companies such as Sabra Dipping Company, Blue Bell Creameries, and Texas Star Nut and Food Company.  It seems that every single week there are massive “alerts” that turn into full-fledged recalls.  What can we learn from this most recent hummus recall?  Your packaging matters and shouldn’t be just an afterthought.

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Topics: Food Packaging