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5 Styles of Retail Packaging That Moms Love  

Mother’s Day is just around the corner, and that has us thinking of all the lovely moms who dedicate their
liveMothers_Day_Packaging.jpgs to loving their children. Being a mother is undoubtedly a full-time job, and a difficult one at that. We have the utmost respect for all the moms out there, and just so you know, we’ve listened to your packaging wants and needs throughout the years.

Moms have helped influence and shape some solid product packaging strategies. We always say that we work hard to add convenience and value to customers’ lives, and moms are no exception.

So now, we’re taking a look at the various styles of product packaging that moms have grown to love over the years.

  1. Flavored Coffee Packaging

What mom doesn’t enjoy a quick pick-me-up with a cup of hot coffee? Coffee keeps moms energy high while tackling the to-do list of the day, so it’s important that coffee stays as fresh as possible with every sip.

Flavored coffee packaging is designed to keep the taste and quality of ground coffee properly protected. Its high quality seal mechanisms ensure that air does not leak in and out, which can cause coffee to go stale right inside the bag. When moms are looking for that perfect cup of Joe, flavored coffee packaging is essential to her overall experience with your brand.

So if you’re a company that produces flavored coffee for busy moms, keep your flavored coffee packaging quality at the top of your to-do list. You owe it to moms everywhere.

  1. Candy And Chocolate Packaging

Quin_Candy.jpgMany mothers are receiving one of three gifts this Mother’s Day: flowers, jewelry, or candy. While every mother has her own taste for Mother’s Day gifts, it’s safe to say that candy and chocolate are at the top of the list.

It’s also safe to say that moms won’t be let down with the wide selection of candy and chocolate packaging. Chocolate is alluring enough on its own, but candy and chocolate packaging can really pack a punch.

Custom candy and chocolate packaging with design that pops is sure to catch attention on the store shelf. There’s tough competition in the chocolate and candy market, and innovative design can help set your candy apart.

Not to mention, packaging really counts when it comes to candy and chocolate. Your candy can melt if it gets too hot, and unwanted moisture can easily ruin your all-too-tempting treats. So what’s the best kind of chocolate and candy packaging for moms?

The answer is packaging that protects. For best results, market your product with stand up bags that contain multiple barrier layers to protect against elements that can destroy your candy.

  1. Potpourri Packaging

What mother doesn’t want her home smelling like a super clean sanctuary at all hours of the day? While this isn’t always a realistic goal with raising kids, potpourri can bring a smile to any mother’s face this holiday.

You might think that moms don’t think much about potpourri packaging. That might very well be the case, but they’d surely notice if essential elements that keep potpourri fresh were removed from the picture.

The key to the best potpourri bags lies within keeping the product fresh. If potpourri dries out too much, it will lose its powerful fragrance. So look for potpourri bags that has a tight sealer that won’t let air or moisture enter the bag.

In the past, simple plastic bags that were tied off with ribbon were the popular potpourri-packaging route. Today, the trend is leaning toward stand up packaging for all forms of potpourri. It stands up on the store shelf, looks attractive, and is conveniently resalable after its opened in the home.

  1. Wine And Alcohol Packaging

After the kids are in bed for the night, a lot of moms like to enjoy a glass of wine during their downtime. We need to have a little bit of relaxation at some point, right?

So if you’re marketing wine and alcohol packaging for moms, don’t reach for the classic glass bottle just yet. Wine and alcohol packaging is undergoing a revolutionary transformation, and it’s coming in the form of flexible retail packaging.

Wine and alcohol packaging is slowly transitioning to spouted flexible pouches that can stand on the store shelf. This new form of product packaging can help eliminate unwanted glass waste that piles up in landfills. Not to mention, dropping this style of wine and alcohol packaging is a lot less catastrophic than dropping a glass bottle.

Don’t you agree?

So don’t subject mom to glass waste contribution or shattered bottles. The innovative answer to wine and alcohol packaging lies within durable pouches.

  1. Lawn And Garden Packaging

When mom loves flowers and gardening, giving her gardening gifts is a no-brainer. Besides, what says “I love you, mom” more than a package of plant food?

All jokes aside, lawn and garden packaging is the supplement to mom’s gardening hobby. The end result may be the flowers or vegetables in her garden, but these seeds have to grow from somewhere.

And that “somewhere” is in from some form of lawn and garden packaging.

Lawn and garden packaging for mom doesn’t have to be a bore. Put some effort into your custom lawn and garden packaging with graphics that pop and colors that make moms smile. After all, flowers make moms happy—shouldn’t your lawn and garden packaging make mom happy, too?

As you can see, love comes in all sorts of packages. What kind of product packaging sounds best for your mom?

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