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QUIZ: Digital Printed Prototypes or Custom Stand Up Pouches?

Holiday Packaging with Digital Printed Prototypes  

New printing technologies have made it easier for brands to create vibrant, fully customized flexible packaging that appeals to the modern consumer.

With the usage of digital printed prototypes, companies can turn their original designs into real, functional printed stand up pouches in as little as three days. When time is of the essence and new high-quality packaging is needed quickly, prototypes are your best bet. These pouches are perfect for displaying a new product — or refreshed branding — at tradeshows, conferences, investor pitches, demos, or focus groups.

Digital printed prototypes allow brands to see and experience how their product looks and functions in modern, innovative packaging and try new artwork and graphic designs without delays. This is a great option for CPG companies releasing seasonal or limited-time products and can’t afford to experience the risk of ordering massive quantities and realizing the artwork needs changed when the finished product needs to be shipped to retailers.

Determining whether or not you should spend a little extra to order digital printed prototypes, or if you’re ready for a bulk order of custom printed pouches, can sometimes be tricky. That’s why it’s so important to partner with a packaging supplier who can guide you through the process of deciding which is best for your organization and products at the current time. 

We’ve created the short quiz below to help get you started. Do you need just a couple digital printed prototypes, or are you ready for thousands of finished custom stand up pouches? Or should you stick with stock packaging with a printed label? Answer the questions below to find out.

Digitally Printed Prototypes eBook

(Image Source: AdWeek)

Topics: Custom Printed Flexible Packaging

Brittany Nader

Written by Brittany Nader

What LEGO’s Sustainable Packaging Teaches Us About Overseas Innovation

Since 1949, children across the globe have fawned over tiny, plastic, interlocking bricks.

LEGOs are a not only a classic toy but a staple in many households. Many kids beg their parents to take them to the majestic LEGOLAND, an amusement park where all their wishes and dreams could come true.

Why Nestlé, Unilever & PepsiCo are Banning Oxo-degradable Plastic Packaging

Originally marketed as an eco-friendly packaging material, new evidence regarding the potentially negative impact of oxo-degradable plastics has led a number of companies and governments to restrict their use.

More than 150 companies and global organizations, including Nestlé, Unilever and PepsiCo, have recently endorsed a total ban on the material in light of its potentially negative environmental impact.

Oxo-degradable plastic packaging, which includes select plastic pouch bags, is often marketed as a solution to plastic pollution because it claims to degrade into harmless residues within a period ranging from a few months to several years. However, oxo-degradable plastics do not degrade into harmless residues, but instead, fragment into tiny shards of plastic that actually contribute to plastic pollution.

Often, consumers think that because a material is biodegradable, it can be composted or even littered on the ground, because, it is thought, the material will break down into nothing over time. This actually ends up leading to an increase in pollution, since consumers don’t end up recycling or repurposing the material, and misconceptions about how the plastic will degrade leads them to end up putting it back into landfills.

What is important to note in this case is that although oxo-degradable plastics are biodegradable, being biodegradable does not necessarily mean that a material is eco-friendly. Although these plastics do break down over time, the tiny pieces they break down into are still plastics that contribute to pollution — they do not degrade into nothing or into another usable substance.

For companies looking to make the switch to sustainable packaging, it is important to consider that sustainable packaging does not necessarily mean biodegradable packaging, and vice versa.

Why New FDA Guidelines Could Bring Big Changes to Pet Food Packaging

Today’s consumers are demanding transparency and accountability from all types of products, and pet food is no exception.

Greater scrutiny over pet food ingredients, and an increasing demand for responsibility, sustainability and complete transparency from pet food manufacturers is driving change within the industry. As the consumer demand for “clean” pet food labeling evolves as a major topic within the world of pet packaging, FDA guidelines are shifting.

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