Why Food & Beverage Brands Are Switching to Stand-Up Pouches
For many food and beverage teams, packaging is a balancing act: protect freshness, look great on shelf, stay portable for busy consumers, and keep unit economics in check. That’s why so many brands are moving to stand-up pouches. They deliver strong barrier performance, easy-open convenience, and eye-catching design surfaces—often at a lower total landed cost than rigid formats.
Freshness & Convenience—Without the Bulk
Modern multi-layer films help lock in aroma, texture, and taste, while resealable zippers and spouts support on-the-go use. Learn the fundamentals on the Food & Beverage Stand-Up Pouches pillar page.
Lower Costs From Materials to Freight
Pouches often use less material than bottles or jars and ship flat before filling, which can dramatically reduce freight and storage. See a practical breakdown in the Cost page.
Where Pouches Beat Rigid
From shelf impact to sustainability, flexible formats often win head-to-head. Explore the comparison in Pouches vs Rigid, and browse which categories and features perform best on the Best Uses page.
