Consumers and Pediatricians have spoken. What are they saying? That baby food packaged in stand up pouches with spouted twist off caps are convenient (knew that), portable (knew that), but also safer for infants transitioning to self-feeding and solid foods. As a baby/toddler food manufacturer you want to be on the cutting edge of brand and perception right? Well, our baby food packaging stands up to keep soft, pureed and liquid foods from spilling (convenience), and the spout allows for easy pouring or self-feeding (safety).
Aside from the safety and convenience the fact is that this innovative packaging meets green standards for recycling, stand up pouches require little in the way of storage and are quite light to carry when compared to glass jars (aka reduced shipping charges). The all-in-one package doesn’t require the use of scissors to open, and they can be resealed to keep food fresh.
With package structure change, you also need to make adjustments to your pouch graphics to emphasize the brand—focusing on your key brand elements, green (check), purity (check), convenience (check) and ingredients (check!). Stand bags come in stock and plain versions for you to apply your own label or choose our custom printed pouches to really bring attention to your baby food brand. (By the way we help with that too!)
Just take a minute and look at your packaging, think does it say what you want about your company? Does it convey your brand and who you want to be…get a quote and see who you can be with the right packaging.