Who They Are:
Clasen Quality Coatings, Inc. (CQC) is a world-class manufacturer of pure chocolate and confectionery coatings. Their product line includes milk, dark, white, yogurt, peanut, and colored and flavored formulations. Clasen offers the food industry unparalleled capabilities for innovation and customization to meet their customers’ precise new product development requirements.
How Stand Up Pouches Worked with Clasen
Clasen was an interesting project from start to finish. Many clients come to us for retail applications where items would be sold at a GNC or a WalMart, for example.
Clasen products aren’t sold at retail stores because their customers are more institutional in size. Here, Clasen wanted a custom pouch that would not only protect their specialty edible coatings but really emphasize their “world class” status as a manufacturer of premium products.
With this in mind, they went with an opaque design using a combination of materials that first and foremost protected their product from moisture and odor transfer while at the same time really allowing their printing to POP! Read more about our chocolate packaging here.
Just see for yourself…the proof is in the pouch.