Target Opportunities
Flexible packaging shines brightest in certain applications. For the overarching case, reference the 85% Less Plastic pillar.
Best Products & Industries for Flexible Packaging Success
See where flexible packaging delivers outsized ROI: product types, industries, materials, and features that win.
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Top 5 Product Types
- Pet treats & kibble
- Coffee & tea
- Powdered supplements
- Cleaning refills (spouted)
- Snacks & confectionery
Best-Fit Industries
- Food & beverage
- Personal care & cosmetics
- Household cleaning & lawn care
- Pet care
Top Sustainable Materials
- Post-consumer recycled (PCR) films
- Mono-material PE or PP for recyclability
- Compostable PLA/bio-based options
Best Functional Features
- Press-to-close and slider zippers
- Spouts with screw caps
- Easy-open tear notches / laser score
Why “Best” Also Means Profitable
These categories typically realize the largest freight and storage savings, with stronger shelf presence to lift sell-through.