Problems / Risks – What Brands Need to Know

Introduction

Identify risks early to choose the right partners and processes. Use this guide alongside the Future of Liquid Packaging pillar to build a durable program.

Key Problems and Risks

• Filling Line Investment – Consider co-packers vs. in-house upgrades.
• Consumer Familiarity – Education accelerates adoption and repeat purchase.
• Durability & Seals – Vet suppliers; specify and test seal strength.
• Recycling Access – Explore recyclable mono-materials or take-back options where available.

Cost Considerations

Upfront equipment, education campaigns, and QA testing add cost, yet long-term savings in freight, warehousing, and branding typically outweigh these investments. For savings levers, see the Cost Advantages page.

Versus / Comparison

Bottles: heavy, breakable, higher freight. Cartons: economical but usually not resealable. Pouches: require seal quality and equipment, then deliver efficiency at scale.

Reviews / Case Study

Baby Food: Adoption grew after safety and convenience education, driving a 20% sales increase.

Detergent: Early leakage solved by switching suppliers and specs; returns dropped and refills grew.

See more outcomes in the case studies collection.

Best / Top – How to Minimize Risks

• Suppliers: Require seal testing and QA documentation.
• Materials: Prefer recyclable mono-materials or compostables where feasible.
• Filling: Use experienced co-packers to accelerate ramp-up.
• Marketing: Highlight resealability, convenience, and sustainability.

For a broader decision framework, return to the pillar overview.