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The Coronavirus and Your Company--3 Things To Know

by David Marinac | February 3, 2020 | 0 Comments | Supply Chain Management

Forbes Magazine recently wrote a great article on what companies should do regarding the Coronavirus that originated in China.  While taking this health issue very seriously is a good first step, widespread panic is not!  More people will die from the flu than this illness and the fact that the media has jumped all over this to draw viewers and readers is rather pathetic.  

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Why You Need to Rethink Your Product Packaging NOW

by David Marinac | January 5, 2018 | 1 Comment | Supply Chain Management

CPG companies in North America (the United States, in particular) need to take a long hard look at their success at the retail store level and, for once, consider the effect their packaging is having on that success (or lack thereof).  

Just one walk down a local grocery aisle, or even a major retailer like Walmart, and we are overwhelmed with The Sea of the Same™ — the same folding cartons, cereal boxes and yes… stand up pouches, just printed differently, of course.

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Rigid vs. Flexible Packaging: Which Will Increase Savings & Sales?

by Bridget O'Donnell | October 25, 2017 | 0 Comments | Supply Chain Management

Are you ready to make the switch from rigid to flexible packaging?

According to a recent study by the FPA, a change as simple as switching to flexible packaging can improve product sales, decrease costs and increase a product’s appeal with consumers.  

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Prepare for Chinese New Year by Placing Packaging Orders by Oct. 31

by Brittany Nader | September 20, 2017 | 0 Comments | Supply Chain Management

With the Mid-Autumn Festival and National Day fast approaching, it’s time to start thinking about how upcoming holidays in China will affect shipping, transportation and overall operations for your business.

The Chinese New Year, beginning Feb. 16, 2018, marks a period in which the country’s residents celebrate traditions and customs unique to their heritage and culture. As such, the entire mainland shuts down for weeks after the celebration, which will affect international shipments and impact the logistics involved with getting your packaging completed and delivered on time. 

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Lessons from Smucker's: Why Food Brands Need a Packaging PARTNER

by Brittany Nader | July 27, 2017 | 0 Comments | Supply Chain Management

The J.M. Smucker Company, colloquially referred to by its Smucker’s brand name, is arguably one of the largest and most recognizable food manufacturers in the world.

If you’re buying jelly, jam, or ice cream toppings, there’s a very likely chance you’re going to reach for a Smucker’s product on store shelves.

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Using Packaging to Personalize Marketing Consumer Products: FREE Webinar

by Brittany Nader | July 14, 2016 | 0 Comments | Supply Chain Management

We are in the midst of a new era of marketing consumer goods to the masses – gone are the days when the same message can be copy, pasted, and plastered across various media with the hopes of reaching the largest audience possible. Now, it’s all about engagement and keeping your target customer interested, informed, and excited about your brand. 

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The State of Sustainable Packaging in 2016: FREE Webinar

by Brittany Nader | June 7, 2016 | 0 Comments | Supply Chain Management

StandUpPouches.net, a leading supplier in flexible packaging solutions, debuted a complimentary webinar today discussing the state of sustainable packaging in 2016.

Nina Goodrich, Executive Director at GreenBlue and Director of the Sustainable Packaging Coalition, joined StandUpPouches.net President and CEO David Marinac to share her expert insights on how brands can implement sustainability initiatives throughout the entire supply chain.

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Video Testimonial: Finding a Consistent Supplement Packaging Supplier

by Brittany Nader | June 1, 2016 | 0 Comments | Supply Chain Management

When it comes to manufacturing a high-quality product and earning the loyalty of influential consumers and potential brand ambassadors, consistency is always key.

We live in an age where younger shoppers with tremendous spending power would rather try out a new item than remain devoted to purchasing from one particular company. However, it terms of making purchasing decisions regarding products and services related to one’s health, consumers are more inclined to do their research and buy from brands that are committed to their quality of life and wellbeing. As suppliers of supplement packaging, we work with many brands that are turning their focus to their product’s package to help communicate the benefits of their offerings and earn consumers’ trust.

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Forecasting the Future of Digital Printed Prototypes: FREE Webinar

by Brittany Nader | March 28, 2016 | 0 Comments | Supply Chain Management

In our world of flexible packaging, we constantly stress the concept that your product’s package is truly the voice of your brand.

It’s that mini billboard that catches the attention of shoppers and visually communicates an important message about your company and product within a matter of seconds. The artwork that appears on the outside of the packaging allows brands to represent themselves in the marketplace, differentiate their products from the competition, and express their vision to customers while tying in educational, informative text in a creative way.

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Why Shipping Flexible Retail Packaging is Better for the Environment

by Brittany Nader | July 23, 2015 | 0 Comments | Supply Chain Management

We’re seeing more of today’s manufacturers changing up their product offerings and production procedures to reduce their carbon footprint.

Companies know in order to stay competitive, they’ve got to listen to customers and determine what value they can provide with their product offerings. Consumers these days want to purchase from companies that care about the earth and address environmental concerns. Manufacturers may do everything they can to ensure they’re maintaining sustainability initiatives in the production of their goods, but how can they be sure their retail packaging supplier is doing the same? 

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