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Cereal Packaging Report 2017

Stand Up Pouches - Product Packaging Done Right

SYPCOFFEE: Creating Memorable Experiences with Personalized Bags for Roasted Coffee

Posted by Brittany Nader

When you want to honor the special people in your life, every detail matters.

Creating an unforgettable experience is what leads to beautiful memories that last a lifetime. That’s the idea Craig Margolius had when he decided to quit his job at Nissan and embark upon his entrepreneurial adventure with SYPCOFFEE.

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Topics: Coffee and Tea Packaging

Visual Branding Lessons from Starbucks Unicorn Frappuccino

Posted by Jamie Berling

Starbucks' infamous Unicorn Frappuccino has made big headlines — some people love it, some are complaining about the unhealthiness of it, and most are probably sick of hearing about it.

However, we must tip our hats to the team at Starbucks who came up with this brilliant idea.

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Topics: Coffee and Tea Packaging

Want Coffee Packaging like Starbucks? Advice from Departing CEO Schultz

Posted by Brittany Nader

Longtime Starbucks CEO, Howard Schultz, recently announced his departure from his leadership position, passing the reins to the company’s current President and COO, Kevin Johnson, effective April 2017.

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Topics: Coffee and Tea Packaging

Coffee Packaging Promo: 10% off all Side Gusseted Coffee Bags

Posted by Brittany Nader

Did you know U.S. consumers drink 400 million cups of coffee each day?

That’s a whole lot of java, and the continuous need for this hot beverage means great things for roasters — and the coffee packaging market as well. Americans consume the most coffee globally, and exports are estimated to be worth $4 billion this year, per research by ReportLinker.

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Topics: Coffee and Tea Packaging

QUIZ: Which Coffee Packaging Should You Choose?

Posted by Brittany Nader

When determining how you should package your coffee grounds or beans, much consideration goes into the look and functionality of the container. Which will keep my roasts freshest? Will it best preserve the flavor? How well will it stand out against the competition?

No two coffee brands are exactly alike, and determining which packaging style works best with the visual cues and messaging you work to communicate with consumers should be a priority in the initial phases of product development. Successful coffee brands — from small, local roasters to major corporations like Starbucks — are shifting away from the traditional coffee can in favor of flexible pouches. However, new advances in the manufacturing of flexible coffee packaging have made the options seemingly endless, and deciding which specific bags for roasted coffee best suit your needs can be time consuming and even confusing.

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Topics: Coffee and Tea Packaging

Build Your Coffee Brand with Cutting-Edge Packaging Styles: New eBook

Posted by Brittany Nader

We are in the midst of the so-called “third wave” of coffee. Gone are the days when devoted java drinkers simply reached for the most recognizable coffee brand on the store shelves.

In the new millennium, efforts to build your coffee brand require more than just a recognizable logo or clever commercial — customized coffee bags and inventive new packaging styles are playing a more active role in drawing customers to coffee products and communicating their exceptional roast and flavor characteristics.

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Topics: Coffee and Tea Packaging

Why Coffee Packaging Like Starbucks Succeeds at Storytelling, Design

Posted by Brittany Nader

Since its inception in 1971, Starbucks has been instrumental in changing the way we consume and interact with coffee.

The coffeehouse chain, with its abundance of locations across the world, is often credited with making the morning coffee run a key part of our modern culture. The trendy, forward-thinking brand took the warm caffeinated beverage out of the beatnik cafes deemed inaccessible to those outside of the urban scene to the West Coast, where the brand proudly boasted its commitment to environmental and fair trade issues. People could feel good about purchasing a cup of coffee from a brand that started as one of the “little guys” in Seattle and achieved the American dream by growing and expanding and, eventually, becoming an instantly identifiable part of society in the 21st century.

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Topics: Coffee and Tea Packaging

Coffee Packaging: PBFY vs. Stock Bag Depot

Posted by David Marinac

Are you in the market for new coffee bean bags for sale?

If so, we’re comparing coffee packaging companies side-by-side from an unbiased perspective, bringing you the facts to help you make smart buying decisions. PBFY and Stock Bag Depot are two prominent suppliers in the industry, and this is the breakdown of the two brand’s available styles, materials, turnaround times, and more.

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Topics: Coffee and Tea Packaging

Coffee Packaging: PBFY vs. Roastar

Posted by David Marinac


Here at StandUpPouches.net, we’re digging into a series of posts where we compare two packaging companies and their coffee bean bags for sale.

This data is pulled straight from their websites and outlined from a completely unbiased perspective. If you’ve been researching one (or both) of these companies, take a look at how they stack up against one another.

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Topics: Coffee and Tea Packaging

Why Tea Packaging Can Make or Break an Eco-Conscious Brand

Posted by Brittany Nader

To increase sales of their steamy, soothing beverages, more of today’s tea companies are working to brand themselves as sustainable and good to the earth.

Smart brands recognize the face of today’s tea drinkers is different from that of sippers in the past. A whole new generation of consumers is choosing tea over coffee, soda, and energy drinks for a more natural caffeine boost that doesn’t contain harmful additives or artificial ingredients. Tea companies today need to communicate the many benefits of their herbal drinks to consumers using the right tea packaging.

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Topics: Coffee and Tea Packaging

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